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Thicker Hair, Don’t Care!

Hi, everyone, and welcome back to Friday! Any big plans for the weekend? Need a little hair inspiration? We’ve got you.


Today we’re featuring a brand new video from Beauty Vlogger Brittany Marie, who gives us a master class in turning thin hair into hair that’s thick and lush! No, it’s not magic, and it’s not sorcery, it’s just a really good use of Aveda products and some other snazzy techniques.


Brittany makes use of the Invati Advanced system, Texture Tonic, Air Control, and Aveda dry shampoo to create a look that is versatile, fairly easy to accomplish, and looks fabulous. Check it out here:


We love these “start to finish” videos because they really give us all a good sense of what to expect. Vloggers who start their videos with freshly washed hair, show us their drying techniques and then get into the styling are a-ok in our books!


Ready to try this look? Head to Willow for the products featured, then give it a go! And don’t worry if you don’t have the same styling tool that Brittany used. You can use a flat iron for waves, or a curling iron for more extreme curls. The main focus is the prep, really. The products used that give the sense of thicker, more voluminous hair. Curls and waves are an added bonus!


We hope this has given you ideas for your weekend style! And whatever you have planned, enjoy, friends. And, don’t forget to register for Willow & Tulips, our fun and fabulous Spring event! Email to hold your spot. You don’t want to miss out!

We’ll meet you back here on Tuesday for more bloggy goodness…until then, friends!


Posted in Aveda, Care, Creations & Transformations, Hair, Products | Leave a comment

Willow & Tulips = Perfect Spring Event

Ok, friends, whatever you do, don’t look out the window just yet. Are you with us? We’re going to try to whisk you away somewhere lovely and colourful and bright and fun, so just come along for the ride. No questions asked, all right?


We all know that Spring has forsaken us (for now) but it doesn’t have to be all bad! Willow has an exciting event to put a little spring in your step, and a smile on your face!


Join us May 1st from 6:30-8:30pm for a li’l Spring Fling we are calling Willow & Tulips, where we’ll have Makeup Artist Tara Ashley (@lipstickquick) doing consultations with Aveda’s amazing new lipstick line Feed My Lips. If you haven’t yet checked out this gorgeous new line of colours you can do so here: Aveda Lips


Of course, the screen doesn’t really do these luscious colours justice, BUT on May 1st, you’ll be able to test drive them, as well as check out other Aveda makeup products you might just not be able to live without this season.

We’ll also be having Aveda skin care education, and this really is perfect timing. It’s always a good idea to reevaluate your skincare routine and regimen every season to make sure you’re getting optimal benefits, so let us help you attend to your skin care needs as we work our way into Spring. You know, soon.


As well, look for eyewear consultations from our amazing neighbour Blur Eyewear, wine tastings – yes, wine tastings! – giveaways, discounts, and more, to round out this lovely evening.


Space is limited so please do register by emailing the salon to hold your spot! (


It’s a known fact that if you have something to look forward to, you can face down pretty much anything. So, if the weather has you feeling kinda low, friends, remember that we’re just two weeks away from this super swell event, and that will help get you through!


Have a wonderful week, think spring, and we’ll see you back here on Friday.

Posted in #HamOnt, Aveda, Events, Events, Makeup, Willow After Hours, Willow Life | Leave a comment

Water For Everyone…Elephants Included!

It’s Friday and we’re back with another blog post to help kick off your weekend! We hope you’ve had a good week – it’s felt long to us, anyone else? – but no matter! Whether your weekend begins this evening or tomorrow evening, it’s so close you can feel it.


Earth Month continues at Aveda and at Willow and today we’ve got a really nice feature to introduce you to.


We’ve talked a lot on here about the importance of water conservation and projects to bring clean water to those who may not have it. Water IS life, as we all know, and without access to clean water and basic sanitation, diseases can spread and disrupt the health of people affected. Obviously when we talk Earth Month, we are concerned for the humans, but of course water is required by all living things, and today we’re looking at an initiative that will help both humans and animals thrive.


On the Indonesian island of Sumatra, thanks to deforestation and the pulp and paper industry, the water sources elephants traditionally used have become extremely limited. As a result, elephants are encroaching on the water sources used by the people who live there, and the battle for water has been an ongoing conflict – human vs elephant – and this has become quite dangerous. 


Enter Global Greengrants Fund:

In the face of this struggle, the Rimba Satwa Foundation has rehabilitated 12 acres of natural elephant habitat to provide a corridor of food and water for the animals. With $2500 from Global Greengrants Fund, proceeds from the sale of the Light the Way candle, the Foundation planted new trees across an area that was previously burned and destroyed by a local plantation, aggravating the struggle of the elephants. A team of local citizens then planted, cared for, and monitored the growth of trees and vegetation for over 12 months.

Today, the corridor is thriving – providing food and water for the elephants, while directing them away from the community and its water sources. The number of interactions between humans and elephants has decreased. As an added bonus, beehives installed in the new corridor provide the community with a new source of income, a more sustainable one than the destructive plantations.                                                              

– from Water for Elephants, Living Aveda Blog, accessed April 13, 2018.


This is wonderful news for both elephants AND people. And you can help Global Greengrants Fund when you purchase an Aveda Light The Way candle, because 100% of the purchase price is donated to Global Greengrants for initiatives like this one in Indonesia.

Pick one up today. Feel good about your purchase and enjoy the uplifting aroma!

Please visit their website for more information and to read the Stories of Impact and the many ways this organization is standing up not only for water, but also for indigenous rights, women’s rights, and the rights of all people who face the intrusion of a giant corporation out to exploit the natural resources of their land.


There is a lot of good being done in support of water resources, and yet there will always be more to do. Join Aveda and Willow in the fight to bring clean water to areas that need it, and know you are helping to make a difference.


As always, thanks for reading, friends. Have a wonderful weekend and we’ll see you back here on Tuesday!


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Days Are Getting Longer, But Hair (May Just Be) Getting Shorter!

Last week we talked about the best hair colours for spring and summer, and we might as well keep that momentum going, even though Mother Nature keeps throwing more winter conditions at us. But no matter! Forge ahead with your spring thinking, friends! And let’s see what’s in store for us in the world of hair!


The Living Aveda blog spoke to Global Artistic Director for Hair Cutting Ricardo Dinis about what he’s planning for spring and his answers might surprise you!


Dinis is looking at highly structured hair for the coming warm seasons, and since we tend to associate warmer temperatures with flowy, relaxed, beachy waves, it’s intriguing to see his take on what’s hot and in for spring and summer. 


We’re talking short cuts for summer – chin-length bobs, pixie cuts, strong fringe, and, of course, bold colour:


According to Ricardo, the New York look du jour is a short, colored bob with a strong fringe. “The kids take that [classic Anna Wintour-style bob] and put it on drugs so it becomes purple, and it becomes youthful.”


Dinis also references the recent Marc Jacobs show, with hair by Guido Palau as being an inspiration for him for the upcoming seasons. Palau used brilliant colours on sleek, short “Sassoon-esque” cuts, and you can see some of the highlights here, to understand where Ricardo Dinis is coming from. The colours are amazing, and the cuts are incredibly precise – like laser precise – and there is something to be said for a short haircut in the heat of the summer, isn’t there? And, in case you’re wondering if this is something that could work for you, heed Dinis’s advice here:


His best advice if you’re looking to change things up for warmer weather: make your cut work with the weather, not against it. “It depends on what you love about the summer and what you hate about summer. I personally think that humidity is a factor — think about products that are going to moisturize your hair. I opt for hair that looks less blow-dried, more finger-styled.” His favorite summer products include Shampure Dry Shampoo for grit and texture, Phomollient Styling Foam, Brilliant Retexturizing Gel and Texture Tonic. “They’re all good go-to products so that with whatever cut I have, I can scrunch and squeeze the hair into the desired style.”


Good advice indeed. Especially if you’re thinking of making a dramatic change.

Feeling inspired? Follow Ricardo on Instagram @ricardodinis for more incredible cuts and looks to get you ready for spring AND summer.

Have a great week, everyone! See you back here on Friday.


Posted in Aveda, Creations & Transformations, Hair, Trends | Leave a comment

Getting Into The Swing of Earth Month: Updates and Info!

Earth Month continues, and Willow, along with Aveda, continues to spread the word about the importance of clean water everywhere. We’ve talked previously about taking water for granted, and while we’re not here to make everyone feel guilty about this, it’s important to understand that clean water for drinking, bathing, cooking, and cleaning, is a real privilege, and something that should not be taken lightly. It’s easy to access water around here – turn on the taps, right? We rarely think about it. Not only that, we live between two of the largest freshwater lakes in the world! Water is all around us. Plentiful and accessible, and we are extremely fortunate.


Aveda takes the access to clean water and sanitation very seriously, and one of the best examples of that is their Earth Month website. You can access the site here and we recommend taking a tour to familiarize yourself with the cause. You can read all about Aveda’s partnership with WaterAid Canada, find out how to support the Walk for Water, and read the stories of women and girls that the organization assists. It’s an excellent resource, well worth your time.


One of the features of the site that we are exceptionally partial to is the blog – for obvious reasons! Like most blogs – including this one – it’s a more casual look into some of the ways Aveda is assisting organizations like WaterAid, and a deeper look into some of the stories of the people helping out, and the people being helped by the programs and aid offered.

Pick one up today. Feel good about your purchase and enjoy the uplifting aroma!

There is a lot happening for this and every Earth Month, and we encourage you to check the website to find out more – and to help in any way you can.


One of the nicest ways to support the cause is with the purchase of Aveda’s limited edition Light the Way candle since 100% of the purchase price is donated to the Global Greengrants Fund to go towards clean water-related projects and plans. It’s an easy way to make a difference, and if you haven’t yet had a chance to experience the aroma of this candle, we highly recommend you stop by Willow to do so! The soy wax burns clean, and releases the most gorgeous Aveda aroma. It’s so lovely, you might want one for every room in your home!


There’s still lots more Earth Month remaining, and we’ll be showcasing a variety of resources over the next few weeks. Be sure to check out the Aveda Earth Month website for all the news, events, and updates! And if you want to know more, or have questions about how you can help, your Willow team can provide that information too.


Have a great weekend, everyone! Don’t let that snow (honestly, it’s snowing RIGHT NOW) get you down! Spring IS coming, guaranteed. It’s just a bit delayed this year for some reason, so think warm, sunny thoughts, and we’ll chat again on Tuesday!

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Tuesday Trend: Spring Colours to Warm Us Up!

Welcome back to the blog! We hope you all had a wonderful treat-filled long Easter weekend.  


So it’s April now. Huh. Still feels a little like March, and sometimes even a little like February to be perfectly honest…but we are NOT going back there, no siree. Spring is HERE, gosh darn it, and cold weather or not, we are going to embrace it. Even if we do have to wear our winter coats for just a little longer…


Let’s try not to think about the potential wintery forecast for now, shall we? Please don’t pull up your weather app, not just now! We have spring things to talk about! Indulge us today, and we can all deal with what’s coming later. Much later. Hopefully.


One of the most popular signs of spring – in the hair industry anyway – is that feeling clients get when the days start to get longer and warmer, and the winter wear starts to go away. We’re talking about that “I think I want to change up my hair colour!” feeling – and it’s one of our favourites.

One of the inspirations for this spring’s colour trends: saffron

We were going to save the spring forward into a new colour post for a bit later in the season, but since Living Aveda has an interview with none other than Ian Michael Black, Aveda’s Global Artistic Director for Hair Color, we thought, well, if IMB is thinking spring colour, then that’s good enough for us! Bring. It. On:


“According to Ian, it’s time to warm up. “The biggest trend for the warmer months is the return to much warmer-toned hair,” Ian says. “Blondes are being toned soft pink-ambers, or rich golden saffron shades. The boldest will go for either an on-trend “ultraviolet” hue or a bright Mandarin orange tone — it’s the perfect mix of a strong orange with yellow undertones to give a true sunshine color.”


Take a look at the article here for more inspiration from Ian Michael Black and Aveda, and a taste of what’s to come for spring and summer 2018. And, you can bet we’ll be bringing you more colour ideas and trends as the season progresses. Every new season includes changes to hair ideas, but there’s something about spring that makes us embrace it more than ever. So do a little thinking about how you might change up your colour for spring and, as always, talk to your Willow stylist for help with how to make it happen.

Have a great week, everyone. Now, go ahead and open your weather app if you like…but don’t say we didn’t warn you…

Posted in Aveda, Creations & Transformations, Hair, Seasonal, Trends | Leave a comment

Easter 2018: Egg Hunts and Parades and Bonnets…Oh My!

Good morning, and happy Friday! For a lot of us it’s a very good Friday in that we get to (whether due to work or school) observe this Good Friday holiday and enjoy a day off work! For those who do have to work, including our lovely Willow team, we salute you and know that working today means a long weekend starting tomorrow. So hang in there!

And, since this is the long Easter weekend, you might have a few questions as to what’s going on around the city AND you might also want to know what’s not happening, what’s not open, etc. We’ve got you covered!


For fun things to do around the area this weekend, Tourism Hamilton has a nice little guide to what’s happening. For example, there are Easter Egg Hunts in nearly every town this weekend! Check the schedule to find the one that works for you and your family.


The Spectator has a good round-up of what’s closed and what’s open this weekend, and you can find that here. Hopefully, you’ve stocked up on food and other essentials already because it’s looking like important places such as grocery stores and the LCBO are closed all day.


Finally, do you ever spend time during Easter weekend thinking about that old song “Easter Parade” from the movie of the same name? It’s a classic, and it’s got us thinking about the Easter bonnet tradition and even the Easter parade tradition. Time magazine has an interesting article Top Ten Things You Didn’t Know About Easter, and this includes a bit about Easter parades and their history. Basically, strolling along 5th Avenue in New York City on Easter Sunday in your new clothes, was how the tradition started. Kind of an elitist way for the upper echelon to show off, honestly. But, since then, the parade has become something quite different. If you want even more history of the Easter parade, this Wikipedia article has a good overview and some decent references, too, for even more info!


You might, while we’re at it, want to read up on the history of the Easter bonnet too, because why not? Both Paste Magazine and The Eternal Headonist have articles diving into the tradition, complete with photos of bonnets past and present.

Whitman Chocolates, Easter hat

Easter is a time of renewal, considering that it’s now spring, and we’re starting to see buds on trees, and hearty perennials poking their way through the cold earth, so it makes sense that this is the day we test out new outfits, hats, whatever you want to wear, to mark the end of the cold dark season, and the beginning of the one filled with light and life.


However you celebrate or mark the occasion, we hope you do it surrounded by the people you love, and that your weekend is filled with fun. And chocolate too. Let’s never forget the chocolate.


Happy Easter, happy Spring, happy weekend! Enjoy!


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Embracing The Days in Between

Good morning! We’re starting today’s blog post with a question for you. A kind of informal survey if you will. Feel free to let us know your answer in the comments if you’d like, or you can just answer for yourself, but we are genuinely curious about the following: When it comes to your hair, how long can you go between washes?


Are you an every day no matter what kind of person, or can you skip a day? Maybe you can skip two or even three days on occasion? Or maybe you can even manage an entire week? Perhaps you fall somewhere in between, depending on the week, how busy you are, and how much sleep you’re getting – or not getting.


But what if we told you that skipping wash day on a regular basis can save you a lot. A lot of what, you might be asking. Well, let us explain!



Ok, this one is pretty obvious. The more often you shampoo and condition your hair, the more shampoo and conditioner you use, the more often you have to replace your shampoo and conditioner, so…see what we mean? Save your pennies by embracing the no-wash days, at least once or twice during the week if you possibly can!


Also kind of an obvious one, but if you’re washing your hair, there’s a good chance you’re also drying and styling it (especially in the winter so there’s no risk of frozen hair!) and that can take a good chunk of time out of your morning. And if you’re someone who likes to sleep, it can be such a nice treat to say “You know what? I can set that alarm for later now that I know I can skip wash day!” It’s freeing! And, even if you’re someone who shampoos at night before bed, it can still be a time-consuming process when again, you could be sleeping! Sensing a pattern? Sleep rocks!



Now this is something we might not always think about, but since we are gearing up for Earth Month here at Willow, the whole idea of saving water is on our minds. Skipping wash day cuts time off your daily shower, which in turn saves water. Three minutes = about six gallons of water – which can add up over the course of a week, a month, a year!


And of course, one of the best ways to preserve your hair between washes is with Aveda’s Dry Shampoo and Dry Conditioner. Check out this link for more about these two amazing products, and watch the videos for some non-wash day hair inspiration! Fun fact: your hair is easier to style on non-wash days because it has more texture! So get creative!


We hope we’ve convinced you that skipping wash day isn’t a bad thing! Give it a try and let us know what you think. And, as always, if you have any questions or need a little advice on how to make non-wash days work best for you, your Aveda stylists are always available to offer tips and ideas to motivate and inspire you!


Have a great week, everyone! Happy dry shampoo days, and we’ll see you here again on Friday.

Posted in Aveda, Care, Earth Month, Hair, Products | Leave a comment

Gearing up for Earth Month 2018!

Good morning!


Yesterday was World Water Day, and while we’re a day late celebrating all things water and reflecting on the importance of water, this is an excellent time to remember that in just over one week it will be the start of Earth Month, a cause that is very important to Willow and to Aveda.


As always during Earth Month, Team Willow will be walking for water, and more about that excellent fundraiser will be coming soon.


In the lead up to Earth Month and Earth Day (April 22nd this year) we will be featuring ways  you can help here on the blog. Everything from water conservation tips to how to support the various Earth Month and Day causes, and much more. We’ll also be highlighting some of Willow’s efforts to aid in greening the planet, diverting waste from landfill, and other actions that the salon has been taking in order to take good care of our planet.


The theme for Earth Day in Canada this year is End Plastic Pollution, and we couldn’t agree more! There’s no time like right now to get started down this path. And, if you’re already doing your best to eliminate plastic pollution, amazing!

Please check out the links above and any others you know of/discover in the days heading into Earth Month, and check back here on the blog every Tuesday and Friday (as usual!) for all the Earth Month news you need! We’ll also be filling you in on local and national events, and if there are any events near and dear to your hearts, please let us know so we can pass those details along too. Whether it’s a tree planting, a bake sale to raise funds, or a park or neighbourhood cleanup, every little bit helps. Because honestly, what would we do without our earth? We think the answer to that is pretty obvious.


Have a great weekend, everyone! We’ll be back Tuesday with more bloggy goodness.

Posted in Aveda, Earth Month, Walk for Water | Leave a comment

Fight the Damage

Happy Tuesday, friends! We hope your weekend was stellar, and that you’re ready to take on the week, whatever might be in store. It’s still winter cold out there, and we’re STILL seeing and feeling some minuses of the double-digit variety…brrrr! But, the days are getting longer nonetheless, and today is OFFICIALLY the first day of spring! And, while we are still in a bit of a deep freeze you can honestly start to feel


that it’s spring. It’s coming, the warmer weather is coming! We might not still be out of the woods just yet, there is always that potential for a spring snowstorm…but let’s not talk about that! Let’s talk spring! And let’s talk about your hair while we’re at it. 


How is your hair doing on this first day of spring? Has it been stuck under a woolen hat all winter? Has it been able to power the lights in your home due to its intense levels of static electricity? Or maybe it’s been frozen more than once or twice since the cold weather hit? We feel you, friends. Winter can be so tough on our hair, it might be tempting to cut it all off and start over for spring. But what about changing up your hair routine first, or adding a couple of things in that can maybe help with some of the stress that the winter has put on your poor hair? Two words: Damage. Remedy.


Aveda has an entire line of products that can actually fix damaged hair – not just make it seem like it’s fixed, actually repair it. Damage Remedy is that line and we are here to tell you that it WILL save your winterized hair – just in time to remove those winter hats!

And that’s not the only kind of damage Damage Remedy can help with. The Aveda website lists the four main types: environmental, heat, chemical, and physical. Each of these takes its toll on our hair over the years, and the Damage Remedy line which consists of shampoo, conditioners, and specialty treatments, can really help. Strengthen and repair that damage, and reveal gorgeous, healthy hair!


For a really great breakdown of one of the most popular and useful Damage Remedy products, take a look at the Living Aveda blog post 10 Reasons You Should Try Damage Remedy Daily Hair Repair. And yes it IS as great as they say it is!


So take off those hats, embrace the spring, save the big hair chop for another time (unless you’re really feeling it, then, in that case, GO FOR IT!) and give Damage Remedy a try.


Have a great week, everyone. See you Friday!


Posted in Aveda, Care, Hair, Products | Leave a comment
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